Product Hunt Launch Strategy
Product Hunt launch strategy with pre-launch prep, day-of playbook, maker comment draft, and post-launch tactics.
grokproduct-huntlaunchmarketing
Prompt
Help me plan a Product Hunt launch for: {{product_name}} Product: {{product_description}} Target audience: {{target_users}} Pricing: {{pricing_model}} Current community: {{community_size}} Launch date preference: {{launch_date}} Create a launch plan: 1. **Pre-launch** (2-4 weeks before): - Build a "hunter" relationship (who should hunt your product?) - Tease on social media (what to post, when) - Prepare launch assets: tagline (60 chars), description, screenshots, video - Build an email list of supporters to rally on launch day - Timing: Best day/time to launch (based on current PH trends) 2. **Launch day playbook** (hour by hour): - 12:01 AM PT: Product goes live — who posts where - Morning: First wave of upvotes and comments (supporters) - Midday: Social media push, newsletter mention - Afternoon: Engage with EVERY comment on PH - Evening: Share milestones, thank supporters 3. **Maker comment**: The first comment from you on PH (critical — draft this carefully): - Why you built this - Personal story/motivation - Special offer for PH community - Ask for feedback 4. **Post-launch**: - How to maintain momentum days 2-7 - Converting PH traffic to signups - Leveraging the PH badge and social proof 5. **Realistic expectations**: What success looks like based on your product type
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